Branded Residences – The New Wave In Marbella’s High-End Real Estate

Marbella has long been synonymous with luxury and exclusivity, and now the city’s renowned real estate market has a stunning new addition: Dolce&Gabbana’s first residential project in Europe, Design Hills. This iconic venture has quickly made a splash, achieving impressive sales of 250 million euros within just seven months of its launch.

Located on Marbella’s prestigious Golden Mile, these residences were initially snapped up by VIP clients associated with the fashion and development industries. Now, the sales are open to the general public, providing a unique opportunity to own a piece of this luxury estate.

Discover the Allure of Dolce&Gabbana’s Branded Residences

Design Hills by Dolce&Gabbana is a landmark project, spanning over 90,000 m² with 92 exclusive homes ranging from 280 to 900 square meters. Each residence boasts up to five bedrooms and is lavishly furnished with Dolce&Gabbana Casa’s unique decor, encapsulating the brand’s signature style and luxury.

Launched in September 2023, the project has drawn significant global interest as Dolce&Gabbana’s first residential endeavor in Europe. Initially offered to a select group of VIP clients, these homes are now available to the public, starting at four million euros.

A Lifestyle Immersed in Dolce&Gabbana’s Universe

These residences are more than just homes; they are works of art designed with meticulous attention to detail, from the architecture to the interiors and communal spaces. The complex offers an array of high-end amenities, including a luxury shopping boulevard, gourmet dining options, top-tier sports facilities, golf simulators, a spa and wellness center, a private club, and a kids’ club. Residents will also enjoy exclusive experiences and personalized services directly connected to the Dolce&Gabbana brand.

Understanding Branded Residences: A Fusion of Prestige and Luxury

Branded residences are upscale residential units within a hotel or residential complexes, distinguished by their association with internationally renowned brands. These properties offer a unique combination of design, quality services, and brand prestige, creating an exclusive living experience.

Typically located in prime urban and vacation destinations, branded residences cater to high-net-worth individuals seeking a luxury lifestyle. Marbella, with its reputation for glamour and beauty, has attracted several top brands, including Fendi and Lamborghini, to develop similar projects.

The Evolution and Growth of Branded Residences

The market for branded residences is expanding rapidly. According to the Global Branded Residences 2023 report by Knight Frank, the sector is expected to grow by 55% by 2026. This trend reflects a growing demand for luxury second homes and branded living environments.

Branded residences can vary in type and location, from full-time luxury housing to hotel-branded residences that combine private ownership with hotel services. They offer diverse living experiences, whether integrated within hotels, adjacent to them, or independently operated while maintaining brand standards.

Why Opt for Branded Residences?

Owners of branded residences enjoy a range of luxury services and amenities, often included in the purchase price and annual service fees. These typically include concierge services, maintenance of common areas, and access to exclusive facilities like gyms, pools, and spas. Moreover, owners may benefit from brand-related perks, such as loyalty programs and discounts.

Investment Potential in Branded Residences

Branded residences like those by Dolce&Gabbana offer significant investment appeal due to the prestige of the brand, often resulting in higher resale values. According to Wolfgang van Hees, a senior property consultant and expert in Marbella’s luxury real estate market, these properties provide an enhanced lifestyle with exclusive amenities, bespoke services, and unique designs that set them apart from traditional luxury real estate.

Why Marbella is Ideal for Branded Residences

Marbella’s Golden Mile is a prime location for branded residences, combining natural beauty with upscale amenities and a sophisticated Mediterranean lifestyle. This prestigious area attracts affluent individuals, ensuring a strong demand for branded properties and making it an excellent investment destination.

Explore the Luxury of Marbella’s Real Estate Market

With its international appeal and the quality of its real estate offerings, Marbella continues to attract foreign investors looking for luxury living and sound investments. The city’s allure has been further enhanced by the arrival of prestigious brands like Dolce&Gabbana, solidifying its status as a top luxury destination.

Whether you are seeking a new home, a vacation retreat, or a lucrative investment, Marbella offers a unique blend of elegance, comfort, and exclusivity. Let team of professionals of EurealPremium help you discover the perfect property on Marbella’s Golden Mile.

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